Saturday, September 16, 2017

Netiqueette IQ Blog Of 9/16/2016 - Amazon Simple Notification Service (SNS)

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Amazon Simple Notification Service
Amazon Simple Notification Service (SNS) is a cloud service for coordinating the delivery of push messages from software applications to subscribing endpoints and clients. All messages published to Amazon SNS are warehoused across several availability zones to prevent loss.
Amazon SNS allows users to push messages to Windows, Google, Apple and certain internet-connected smart devices by using an application programming interface (API) or the AWS Management Console. Once a message is published to the service, it can be sent multiple times to different recipients. Service users also have the flexibility to send direct messages to several devices or to one subscriber by using a sole publish request.
To get started with Amazon SNS, developers first have to create a topic, which is an access point for subscribers who are interested in receiving notifications about a specific subject. Developers publish a message to a topic when they have an update for subscribers and this action prompts Amazon SNS to distribute the message to all appropriate subscribers.

Amazon SNS has pay-as-you-go-pricing and no upfront costs. Users who sign up for AWS Free Tier receive 1 million mobile push notifications. Topic owners are able to set policies specifying which types of protocols will be supported. They can also be used to limit who can subscribe to notifications or publish messages. The subscribers, who are also called clients, can choose how notifications will be delivered.
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In addition to this blog, Netiquette IQ has a website with great assets which are being added to on a regular basis. I have authored the premiere book on Netiquette, “Netiquette IQ - A Comprehensive Guide to Improve, Enhance and Add Power to Your Email". My new book, “You’re Hired! Super Charge Your Email Skills in 60 Minutes. . . And Get That Job!” has just been published and will be followed by a trilogy of books on Netiquette for young people. You can view my profile, reviews of the book and content excerpts at:

Anyone who would like to review the book and have it posted on my blog or website, please contact me

In addition to this blog, I maintain a radio show on BlogtalkRadio  and an online newsletter via have established Netiquette discussion groups with Linkedin and  Yahoo I am also a member of the International Business Etiquette and Protocol Group and Minding Manners among others. I regularly consult for the Gerson Lehrman Group, a worldwide network of subject matter experts and I have been contributing to the blogs Everything Email and emailmonday . My work has appeared in numerous publications and I have presented to groups such as The Breakfast Club of NJ and  PSG of Mercer County, NJ.

Additionally, I am the president of Tabula Rosa Systems, a “best of breed” reseller of products for communications, email, network management software, security products and professional services.  Also, I am the president of Netiquette IQ. We are currently developing an email IQ rating system, Netiquette IQ, which promotes the fundamentals outlined in my book.

Over the past twenty-five years, I have enjoyed a dynamic and successful career and have attained an extensive background in IT and electronic communications by selling and marketing within the information technology marketplace.

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