Sunday, May 21, 2017

Netiquette And Linguistic Imperialism Via Netiquette IQ


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Part of good Netiquette is the practice of respecting a recipient's customs, language, time zone and even special holidays. In my book, "Netiquette IQ . . . ", I write about all of these aspects.

In the article below, the author discusses a rather extreme departure from Netiquette, namely Linguistic Imperialism. No one or no entity should ever take this approach;

In a sense, even a lesser rendering of electronic communication with acronyms and abbreviations unknown to the recipient constitute a form of this practice!


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 From Thoughtco.com 
Updated May 09, 2017 

Linguistic imperialism is the imposition of one language on speakers of other languages. Also known as linguistic nationalism, linguistic dominance, and language imperialism.
In our time, the global expansion of English has often been cited as the primary example of linguistic imperialism.

The term linguistic imperialism originated in the 1930s as part of a critique of Basic English and was reintroduced by linguist Robert Phillipson in his monograph Linguistic Imperialism (OUP, 1992).

In that study, Phillipson offered this "working definition" of English linguistic imperialism: "the dominance asserted and maintained by the establishment and continuous reconstitution of structural and cultural inequalities between English and other languages" (47). Phillipson viewed linguistic imperialism as a "sub-type" of linguicism.

Examples and Observations
  • "The study of linguistic imperialism can help to clarify whether the winning of political independence led to a linguistic liberation of Third World countries, and if not, why not. Are the former colonial languages a useful bond with the international community and necessary for state formation and national unity internally? Or are they a bridgehead for Western interests, permitting the continuation of a global system of marginalization and exploitation? What is the relationship between linguistic dependence (continued use of a European language in a former non-European colony) and economic dependence (the export of raw materials and import of technology and know-how)?"

  • (Robert Phillipson, "Linguistic Imperialism." Concise Encyclopedia of Applied Linguistics, ed. by Margie Berns. Elsevier, 2010)
  • "The rejection of the linguistic legitimacy of a language--any language used by any linguistic community--in short, amounts to little more than an example of the tyranny of the majority. Such a rejection reinforces the long tradition and history of linguistic imperialism in our society. The harm, though, is done not only to those whose languages we reject, but in fact to all of us, as we are made poorer by an unnecessary narrowing of our cultural and linguistic universe."

  • (Timothy Reagan, Language Matters: Reflections on Educational Linguistics. Information Age, 2009)
  • "The fact that . . . no uniform British empire-wide language policy developed tends to disconfirm the hypothesis of linguistic imperialism as responsible for the spread of English. . . .

    "The teaching of English by itself, . . . , even where it did take place, is not sufficient grounds to identify the policy of the British empire with linguistic imperialism."
    (Janina Brutt-Griffler, World English: A Study of Its Development. Multilingual Matters, 2002)
Linguistic Imperialism in Sociolinguistics
  • "There is by now a well-entrenched and very respectable branch of sociolinguistics which is concerned with describing the world of globalization from the perspective of linguistic imperialism and 'linguicide' (Phillipson 1992; Skutnabb-Kangas 2000), often based on particular ecological metaphors. These approaches . . . oddly assume that wherever a 'big' and 'powerful' language such as English 'appears' in a foreign territory, small indigenous languages will 'die.' There is, in this image of sociolinguistic space, place for just one language at a time. In general, there seems to be a serious problem with the ways in which space is imagined in such work. In addition, the actual sociolinguistic details of such processes are rarely spelled out--languages can be used in vernacular or in lingua franca varieties and so create different sociolinguistic conditions for mutual influencing."
    (Jan Blommaert, The Sociolinguistics of Globalization. Cambridge University Press, 2010)
Colonialism and Linguistic Imperialism
  • "Anachronistic views of linguistic imperialism, which see as important only the power asymmetry between the former colonial nations and the nations of the 'third world,' are hopelessly inadequate as an explanation of linguistic realities. They especially ignore the fact that 'first world' countries with strong languages seem to be under just as much pressure to adopt English, and that some of the harshest attacks on English have come from countries which have no such colonial legacy. When dominant languages feel they are being dominated, something much bigger than a simplistic conception of power relations must be involved."
(David Crystal, English as a Global Language, 2nd ed. Cambridge University Press, 2003)
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In addition to this blog, Netiquette IQ has a website with great assets which are being added to on a regular basis. I have authored the premiere book on Netiquette, “Netiquette IQ - A Comprehensive Guide to Improve, Enhance and Add Power to Your Email". My new book, “You’re Hired! Super Charge Your Email Skills in 60 Minutes. . . And Get That Job!” has just been published and will be followed by a trilogy of books on Netiquette for young people. You can view my profile, reviews of the book and content excerpts at:

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Anyone who would like to review the book and have it posted on my blog or website, please contact me paul@netiquetteiq.com.

In addition to this blog, I maintain a radio show on BlogtalkRadio  and an online newsletter via paper.li.I have established Netiquette discussion groups with Linkedin and  Yahoo I am also a member of the International Business Etiquette and Protocol Group and Minding Manners among others. I regularly consult for the Gerson Lehrman Group, a worldwide network of subject matter experts and I have been contributing to the blogs Everything Email and emailmonday . My work has appeared in numerous publications and I have presented to groups such as The Breakfast Club of NJ and  PSG of Mercer County, NJ.


Additionally, I am the president of Tabula Rosa Systems, a “best of breed” reseller of products for communications, email, network management software, security products and professional services.  Also, I am the president of Netiquette IQ. We are currently developing an email IQ rating system, Netiquette IQ, which promotes the fundamentals outlined in my book.

Over the past twenty-five years, I have enjoyed a dynamic and successful career and have attained an extensive background in IT and electronic communications by selling and marketing within the information technology market.