Saturday, October 15, 2016

Netiquette IQ Blog Of 10/15/2016 - Google added fact checking: Facebook, it’s your move now



 




Google added fact checking: Facebook, it’s your move now
Posted yesterday by Sarah Perez (@sarahintampa) from techcrunch,com

SHARES

Google yesterday announced it will introduce a fact check tag on Google News in order to display articles that contain factual information next to trending news items. Now it’s time for Facebook to take fact-checking more seriously, too.
Facebook has stepped into the role of being today’s newspaper: that is, it’s a single destination where a large selection of news articles are displayed to those who visit its site. Yes, they appear amidst personal photos, videos, status updates, and ads, but Facebook is still the place where nearly half of American adults get their news.
Facebook has a responsibility to do better, then, when it comes to informing this audience what is actually news: what is fact-checked, reported, vetted, legitimate news, as opposed to a rumor, hoax or conspiracy theory.
It’s not okay that Facebook fired its news editors in an effort to appear impartial, deferring only to its algorithms to inform readers what’s trending on the site. Since then, the site has repeatedly trended fake news stories, according to a Washington Post report released earlier this week.
The news organization tracked every news story that trended across four accounts during the workday from August 31 to September 22, and found that Facebook trended five stories that were either “indisputably fake” or “profoundly inaccurate.” It also regularly featured press releases, blog posts, and links to online stores, like iTunes – in other words, trends that didn’t point to news sites.
Facebook claimed in September that it would roll out technology that would combat fake stories in its Trending topics, but clearly that has not yet come to pass – or the technology isn’t up to the task at hand.
In any event, Facebook needs to do better.
It’s not enough for the company to merely reduce the visibility of obvious hoaxes from its News Feed – not when so much of the content that circulates on the site is posted by people – your friends and family –  right on their profiles, which you visit directly.
Plus, the more the items are shared, the more they have the potential to go viral. And viral news becomes Trending news, which is then presented all Facebook’s users in that region.
This matters. Facebook has trended a story from a tabloid news source that claimed 9/11 was an inside job involving planted bombs. It ran a fake story about Fox News anchor Megyn Kelly which falsely claimed she was fired. These aren’t mistakes: they are disinformation.
Facebook has apologized for the above, but declined to comment to The Washington Post regarding its new findings that fake news continues to be featured on the platform.
==============================================

Another Special Announcement - Tune in to my radio interview,  on Rider University's station, www.1077thebronc.com I discuss my recent book, above on "Your Career Is Calling", hosted by Wanda Ellett.   

In addition to this blog, Netiquette IQ has a website with great assets which are being added to on a regular basis. I have authored the premiere book on Netiquette, “Netiquette IQ - A Comprehensive Guide to Improve, Enhance and Add Power to Your Email". My new book, “You’re Hired! Super Charge Your Email Skills in 60 Minutes. . . And Get That Job!” has just been published and will be followed by a trilogy of books on Netiquette for young people. You can view my profile, reviews of the book and content excerpts at:

 www.amazon.com/author/paulbabicki

In addition to this blog, I maintain a radio show on BlogtalkRadio  and an online newsletter via paper.li.I have established Netiquette discussion groups with Linkedin and  Yahoo I am also a member of the International Business Etiquette and Protocol Group and Minding Manners among others. I regularly consult for the Gerson Lehrman Group, a worldwide network of subject matter experts and I have been contributing to the blogs Everything Email and emailmonday . My work has appeared in numerous publications and I have presented to groups such as The Breakfast Club of NJ and  PSG of Mercer County, NJ.


I am the president of Tabula Rosa Systems, a “best of breed” reseller of products for communications, email, network management software, security products and professional services.  Also, I am the president of Netiquette IQ. We are currently developing an email IQ rating system, Netiquette IQ, which promotes the fundamentals outlined in my book.

Over the past twenty-five years, I have enjoyed a dynamic and successful career and have attained an extensive background in IT and electronic communications by selling and marketing within the information technology marketplace.Anyone who would like to review the book and have it posted on my blog or website, please contact me paul@netiquetteiq.com.
=============================================================